A short and simple post today: Context is in the news. The store launched in 2005, and it's great to see it getting national attention. In the December 2009 issue of GQ, in their "Best Stuff 2009" feature their Alden collaboration Roy Boots made the list. Check them out:
These shoes are on their third pre-order, and this was before the national exposure.
Context was also featured in the December/January issue of Monocle; a magazine I've just discovered, and can't say enough good things about. Good journalism, a nice blend of content, and a great layout. Check out the "Local Heroes" on page 154. Hopefully this is just a sign of things to come.